May 2010 Archives

It's become way too common to compare the impact of the internet with the arrival of Johannes Gutenberg's printing press all the way back in 1440. Bloggers and conference speakers continue to argue that the web changes everything we know about marketing and business in much the same way that Gutenberg's ink-stained wooden contraption supposedly changed what it was to be a writer or publisher.

Earlier today, I was asked for my opinion on whether The Age was displaying a misunderstanding of social media by sacking Catherine Deveny for inappropriate tweets during the Logies. I'm not going to retell the whole sorry tale here; there are already way too many news items and blog posts so that if you really have been under a rock, you can follow one of these links.